1. Mocha Mousse

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Mocha Mousse is the bet for 2025 and mixes nuances of deep brown with touches of a soft, grayish brown. “I believe that the success of this color lies in its versatility and its ability to enhance the luminosity of the hair, creating a soft, illuminated effect. In addition, Mocha Mousse is an ideal option for those who want to change their look without resorting to very daring shades either,” says Fabiane Paulin, a specialist at Pelle Capelli.

2. Butter Blonde

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Butter Blonde is already a classic and stands out, for yet another year, thanks to its warm and soft tone, which mixes gold with a buttery touch, but without exaggeration. “The success of this blonde is due to its ability to adapt to different skin types, enhancing natural beauty”, adds Paulin.

3. Strawberry Blonde

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Strawberry Blonde is a shade that is reminiscent of a more natural red and has hints of soft red, “which illuminates the face in a modern and refreshing way, but at the same time brings that classic and elegant touch,” says Fabiane, who also stresses that hair care is more intense for those who prefer this shade, as it fades more easily.

4. Cherry Cola

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“Cherry Cola is a bold idea. A more intense shade of red with brown tones creating a striking effect,” says the expert. Paulin also points out that the success of this color is due to its ability to enhance different skin tones and the modern appeal it offers to hair. In addition, Cherry Cola is seen as a versatile option, easy to maintain and that provides a luxurious shine, making it a popular choice for this year.

So, which of the 4 hair color trends are you going to try in 2025?

O post Hair color trends in 2025 apareceu primeiro em Camila Coelho.

Having a set of brushes for each stage of makeup is essential for those who have products with different textures, colors and functions in beauty. Check out all the brushes that work in creating facial makeup below.

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Foundation brush: Usually with dense bristles and a straight or slightly rounded shape, the foundation brush is perfect for ensuring even coverage across the entire face. It makes it easier to apply liquid or cream foundation, distributing the product evenly and minimizing visible marks and lines.

The tip is to apply the product from the center of the face to the edges in gentle movements, avoiding buildup in the areas near the nose and jawline.

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Concealer brush: With firm bristles and a smaller, more compact shape than the foundation brush, the concealer brush is ideal for covering blemishes, acne marks and other shades in specific areas of the face.

Its precision allows you to reach small, narrow and delicate points on the face, such as the inner corners of the eyes and the sides of the nose. Applying concealer with this brush gives a natural, weightless finish and avoids excessive build-up in fine lines.

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Powder brush: This brush is known for having soft, long and voluminous bristles, ideal for applying compact or loose powders all over the face. In addition, it allows for a smooth application, depositing an even amount of product on the skin, which helps to seal the make-up quickly and prolong its duration.

It is especially useful for applying face powder to the T-zone (forehead, nose and chin), maintaining a matte finish throughout the day without product accumulating in expression lines and pores.

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Contour brush: The contour brush has angled bristles that easily adjust to the areas where the contour is applied, such as the sides of the face, the temples and the jawline.

It allows you to define and enhance the shape of your face, creating a play of light and shadow that enhances your facial structure. The application should be light and well blended, ensuring a natural, mark-free contour.

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Blush brush: With soft, rounded or beveled bristles, the blush brush is designed to add color and a healthy touch to the cheekbones. It makes it easier to build up the intensity of the blush and provides a smoky finish, avoiding a marked look. When applying the product, the tip is to make circular movements to blend the blush well into the skin, creating a harmonious result.

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Highlighter brush: Usually smaller and fan-shaped or with more compact bristles, the highlighter brush is used to apply shine to the high points of the face, such as the temples, the Cupid’s bow and the tip of the nose. This brush applies highlighter lightly, creating a natural and well-directed glow.

So, which of these brushes are already part of your makeup kit?

O post Makeup Brushes: Face apareceu primeiro em Camila Coelho.

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In recent years, Brow Lamination has become the favorite technique for those who love to highlight their brows in a natural, non-invasive and temporary way. “It’s an innovative practice that allows you to achieve more voluminous and uniform eyebrows, providing a renewed and elegant aesthetic to the face,” explains Marina Groke, beauty specialist.

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How it’s done

To shape, align and define the eyebrow hairs using this technique, the professional needs to follow a few steps, such as cleaning and preparing the hairs to receive the treatment. At this stage, the strands will be “straightened” and shaped in the desired direction.

Therefore, during this stage, the hairs are combed and fixed upwards, creating a more defined and voluminous shape for the eyebrows. Afterwards, a nourishing product is applied to condition the hair and ensure a healthy, shiny result.

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Benefits

One of the main benefits of brow lamination is the ability to completely transform the look of the eyebrows temporarily. This technique allows the hairs to be shaped according to individual preferences, creating a more defined arch that lifts the eyes and fills in areas of the eyebrows that have gaps, providing a more voluminous and uniform appearance.

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This treatment is temporary, which allows you to try different styles and shapes of eyebrows in a non-permanent, zero-invasive and painless way.

So, who was excited to ensure more aligned and voluminous eyebrows?

O post Brow Lamination: the technique for naturally filled and aligned eyebrows apareceu primeiro em Camila Coelho.

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Moreover, the details of the beauty looks chosen by each celebrity always end up revealing new trends for the year and, consequently, inspirations that we can reproduce on a daily basis and on special occasions. What caught the most attention this year were: makeup in earthy tones, simpler and more polished hairstyles, more natural and evident skin and eyebrows.

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Hair parted down the middle? No, the choice of the moment was the familiar diagonal parting, with the hair completely loose. “This year we’ve seen a lot of actresses opting for side parted hair, with slight waves or completely straight. It’s timeless and uncomplicated, making the look super chic. For those who want to replicate it at home, simply style your hair with a styling brush, make a well-demarcated side parting and finish with hairspray,” explains hairstylist Rudi Werner. Ariana Grande, Danielle Brooks and America Ferrera are some of the names who have sported this look.

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And if you have frizz, don’t worry: the expert shares a perfect trick for controlling the most unruly strands: “Apply hair spray to a makeup brush and apply it to the areas where your hair is frizzy,” he recommends.

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In makeup, the eyebrows were the highlight! “Emma Stone, Anya Taylor-Joy, Hailee Steinfeld and other celebrities showed up with beautiful eyebrows that were the icing on the cake. We always talk about respecting the natural shape of your eyebrows and understanding what harmonizes with your face, rather than going for generic shapes, and that’s what the three of them have done. The result is natural, much more voluminous and imposing eyebrows, as well as a striking look,” explains micropigmentation specialist Fátima Bahia, from FR Microcenter.

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And regarding the choice of earthy tones in the details of the skin and even in the contour of the lips, makeup artist Ju Monteiro comments: “On the lips, mainly, we saw variations of nude, usually one or two tones above the natural tone of the lips. This was the case with Emma Stone and Billie Eilish. On the cheeks it was no different, pink blushes gave way to bronzer and terracotta versions”, comments the expert.

Which celebrity rocked their makeup the most for the 2024 Oscars and of course, do you already want to be inspired and reproduce it at home?

O post Beauty trends at the 2024 Oscars apareceu primeiro em Camila Coelho.

When it comes to cuts and coloring, expert Rudi Werner comments on the biggest haircut and color trends that will be popular among women and in requests made to hairdressers in beauty salons.

BIXIE

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The Bixie cut is a fusion of the classic and the modern, mixing techniques from the bob and the pixie. Therefore, the length of this short cut brings more comfort and elegance, providing freshness and practicality.

SHAGGY HAIR

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Light and loose, the Shaggy Haircut has long strands in neat layers that create a natural movement effect. To complement the look, the timeless and classic “Bardot fringe” brings a touch of boldness and modernity to the cut.

PEARL BLONDE

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Pearl Blonde represents the luminous effects of spring/summer. This luminosity is translated into a blonde with little contrast in light tones and mixtures of warm and cold. The cut highlights this effect even more, ensuring shine and naturalness.

So, which trend are you most excited about?

O post Haircut and color trends for 2024 apareceu primeiro em Camila Coelho.

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From the lightest and most liquid product to the densest, the idea is to “seal” and maintain hydration on the face for longer, retaining water in the skin and thus keeping it healthier, protected and away from dryness. Experts recommend this technique for dry and/or mature skin, as it tends to be more affected by flaking, itching, sensitivity and even roughness.

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“Which active ingredients should I use?” Hyaluronic acid, ceramides, niacinamide and vegetable oils are the favorite active ingredients for moisturizing the skin. In the long term, the result is softer skin and a protected skin barrier.

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Layers of products can end up leaving the skin with an extra glow and even a slightly “oily” appearance. Therefore, prefer to follow this routine at night, before going to sleep.

Who already follows the Skin Flooding technique? And who wants to try it out?

O post Skin Flooding: skincare for mature skin apareceu primeiro em Camila Coelho.

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That’s because this way of doing your nails provides greater durability than classic nail polish, giving you more time away from the salon and leaving your nails beautiful for any occasion.

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Want to know more about this technique? Nail designer Grazielle Matos, one of the biggest names in the segment in Brazil, explains the difference between the techniques and the care that makes them last longer. “As well as saving time, they save money because gel polish lasts longer, avoiding weekly visits to the manicurist,” explains Matos.

Gel polish and regular polish

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Those who wear classic nail polish find that they peel off more easily and quickly. “It’s common for this type of nail polish to come off after three or four days, making it necessary to go to the manicurist once a week,” she says.

Gel polish, on the other hand, offers more color and pigment and stays on the natural nail for longer. “This technique lasts an average of 25 days, without losing its shine or peeling,” says the professional.

How does this technique work?

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“To use gel nail polish, preparation is carried out, with dehydration of the natural nail and the use of specific products, such as primer and gel base”, advises the specialist.

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“Very safe, the application must be done by a nail designer, since the enamel cannot come into contact with the skin and there is a need for a booth to dry and finish,” she adds.

Gel polish care

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Simple habits that can be practiced on a daily basis are essential to make gel polish last longer. “Moisturizing the cuticle is essential, whether it’s regular nail polish or gel polish, because it ensures that the skin around the nail is always healthy and beautiful,” she says.

Check out other care tips from the nail designer:

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Don’t file your nails: “This way the nail won’t lose strength and we avoid the nail polish peeling off at the tips,” she says.

Wear gloves: “Every time you use a chemical product in your household routine, such as detergent, bleach, washing powder or chlorine, protect your nails. Some of them are corrosive and can peel the enamel”, highlights the specialist.

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Don’t put your nails in your mouth: “Women who bite their nails remove nail polish more quickly because the acid in their saliva contributes to corroding the gel, damaging its aesthetics,” she says.

Who wants to try gel polish? And those of you who already use the technique, which colors do you love the most?

O post Gel polish: beautiful nails that last longer apareceu primeiro em Camila Coelho.

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Naturally straight hair, on the other hand, tends to be silky and its texture can vary between fine, medium and coarse, where the oil can travel the length of the strand to the ends without difficulty. So, although apparently the same, these two types of hair require different treatments, but always with the aim of keeping them healthy and beautiful.

Although natural straight hair seems to be easier to care for, without the right habits it can end up looking weak and lifeless. With this in mind, Paula Breder, creator of the PB philosophy and founder of a phytocosmetics brand, listed some specific care tips for straight, chemical-free hair.

Care When Washing

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One of the peculiarities of naturally straight hair is excess oiliness, because the straight structure of the hair fiber makes it easy for the oil present in the scalp to run down the length of the hair to the ends, often leaving the hair looking greasy and, consequently, heavier. This is not the case, for example, with wavy, curly or frizzy hair.

As this type of hair tends to get oily more easily, it may need shampoos and products with sebum-regulating agents. You also need to be careful about using too many products such as conditioners, synthetic oils, leave-ins and pomades. To avoid excessive oiliness, use a small amount and only on the lengths and ends.

Use A Hair Mask Weekly

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Moisturizing straight hair is essential to keep it healthy, loose and well aligned, as well as protecting it when it is exposed to daily aggressions such as sun, wind, rain and pollution.

The idea is to include hydration in your hair care routine once a week, but if you feel that your hair needs extra strength, increase the frequency. Choose moisturizing masks specific to your hair type, designed to meet the real needs of your hair fiber, so you will have all the benefits of the product.

Be careful with heat tools

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Let your hair dry naturally, or use a hairdryer on a low heat setting. Straight hair tends to need less heat tools, so use this to your advantage. Avoid frizz and split ends

Frizz and split ends are recurring problems in those with straight hair and tend to be quite annoying, as they become more visible. Coincidentally, most of the time, both negative effects are caused by excessive use of heat, such as hairdryers, straighteners and curling irons, as well as daily exposure to pollution, sun and wind.

To avoid all this, you should use cold-pressed vegetable oils, as they protect your hair from damaging weather conditions. And of course, always keep the cut up to date, trimming is a healthy habit to adopt.

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So, what care do you need to take with your naturally straight hair?

O post What care should be taken with straight, chemical-free hair? apareceu primeiro em Camila Coelho.

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Gen Z, more than any other, knows the importance of putting mental health first. So it’s no wonder that self-care is so highly prized by this generation. Adopting a practical and equally effective beauty care routine is an excellent strategy for reducing stress and anxiety. In this sense, it’s also worth investing in cosmetics that combine multiple actions in a single product.

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This generation knows that there is no age to start a skincare routine and they show us what dermatologists have been preaching for some time: prevention is the best way forward, after all, the damage caused by external agents accumulates over time. And the most powerful weapon in this fight is sunscreen, from an early age!

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Young people are interested in buying more products that are considered clean, natural and sustainable. For example, the trend known as Clean Beauty has gained popularity among this audience. Therefore, the cosmetics sought by Gen Z, in addition to being clean for the skin, must also be harmless to the environment.

So, do you already follow any of the GenZ tips?

O post Generation Z launches important beauty trends apareceu primeiro em Camila Coelho.

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Brazilian model Fernanda Marques works with her own image and therefore sees her hair undergo intense transformations with every job. Currently, she has a team that takes special care of her hair, but over the years she has gathered tips shared by different professionals to effectively care for and maintain the health of her hair at home. Check them out:

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“I use a moisturizing hair mask at least once a week at home. I choose an appropriate mask for my hair type, which is bleached,” she says. To do this, she applies the mask to her hair and puts on a kind of plastic cap to “warm it up” and thus enhance the hydration. To enhance daily hydration, she uses a repair oil to moisturize the cuticles before bed. “To avoid brittle hair, I invest in products that nourish and repair damage,” she adds.

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Furthermore, Fernanda revealed that under no circumstances does she sleep with wet hair, as this can damage the hair and even the health of the scalp. “I also take great care when drying my hair. I never squeeze my hair too much, nor tie it up with a towel. Hairdressers I’ve worked with say that it’s best to use a cotton fabric to remove moisture without damaging the hair. This also influences when styling and combing,” she reveals.

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She says that it’s important to wash off the shampoo very well and replace the conditioner with a nourishing mask. “I was given these guidelines a few years ago and it’s been working very well. I let the mask act for about 5 minutes before rinsing it off. You don’t need to buy an expensive mask,just choose a product suitable for your hair type”, he reinforces.

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In addition to specific products for her hair type, the model, who has acted in London, Germany, Miami and Brazil, explains that she prioritizes a balanced diet rich in nutrients, in order to strengthen her hair “from the inside out”. “In the hustle and bustle of everyday life, it’s very important to have these moments of self-care, whether it’s exercising or taking care of your skin and hair. Taking the time to take care of yourself goes far beyond aesthetics, it contributes a lot to our mental health,” she adds.

Which of the model’s tips do you already follow in your hair care routine? And which ones would you like to try out?

O post How to take care of your hair at home? apareceu primeiro em Camila Coelho.